What’s that?! WhatsApp, Facebook, and Instagram were down globally for hours recently, impacting its 3.5 billion users including many small business owners that rely on these social media platforms for running their business.
Traditional media exposure achieved through press releases and media relations has long been known as an effective way of increasing brand awareness. However, with the rise of online content consumption, integrating digital PR, in particular video content, is now an effective and engaging medium for businesses.
Whether you’re a long time client of Pitch or you’re just getting to know us, you may be familiar with what we do but how well do you know our team?
The range of services offered by a modern and progressive PR agency continues to expand in line with the increasing number of channels available to share news and information. However, this should never come at the cost of diminishing our traditional role of generating earned media coverage for clients. In this blog, we discuss news judgement, […]
With the US considering banning TikTok and Instagram releasing its new ‘Reels’ video functionality, it seems that keeping up with the latest social media changes is becoming increasingly difficult. To save you hours of trolling through wordy news articles that are often filled with propaganda and unnecessary information, we’ve compiled a list of the latest […]
Although media relations still plays a big role in what we do at public relations agencies, an integrated communications strategy that encompasses earned, owned, paid and shared media is essential for the success of a brand’s reputation.
